There are numerous things that are important to catalog design. The cover page style and the style of your catalog's product pages all play crucial functions in creating a catalog that will bring in brand-new consumers and sales.
None of the things mentioned above are more crucial than the type of paper you will choose to print your brochure on. In this article I will go over some of the many paper choices you have to print your brochure on.
First you need to decide if the cover will be the same paper as the rest of your brochure. For the most part the cover will be of much heavier weight then the interior pages.
Second you will require to select uncoated or layered paper for printing your catalog. Covered paper is for the glossier layouts and uncoated is more affordable, however can still display your products well.
So you have two things to think about first, "Will it be shiny paper or not?", "Will my cover be the very same weight as the interior pages of my brochure?"
Once you have answered those 2 concerns the next choice is what the weight of the paper will be. Paper normally is just chosen for 80 lb. Not all paper is measured by weight.
Now the above is really over-simplified. There are other kinds of unique paper you can select from. There is textured paper, photographic paper, and other more costly paper to pick from if you are selling a high-end or expensive product.
There are also other factors to consider when selecting the paper your catalog will be printed on. Such as the technique of printing you are going to select.
If you are going to have your brochure printed on a hot-set web press, then you can choose covered or uncoated paper. The heat will dry the ink as it prints your catalog. Then the ink air-dries and is absorbed into the paper, if your printer utilizes a cold-set web press. A cold-set web press can not print on coated paper.
Then you can choose from any of the high quality documents they have available, if your printer utilizes a sheet-fed press. The same goes for printers that do digital printing.
It will depend a lot on the printer you choose. You need to discover what type of paper is offered and you will desire to see samples of the paper to get a better concept of which one you wish to print your brochure on. Also ask your printer to recommend the different kinds of paper they believe will be the finest for your catalog.
Here is a list of some of the kinds of paper your printer might have available for you to choose from or might be able to purchase for you.
4 things identify the quality of the paper, opacity, brightness, ppi, and surface. (Pounds per inch) Brightness affects the contrast and radiance of the paper. more info It impacts how your text will stick out on website the pages of your catalog. Opacity is how much your ink is visible from the back of the page. If a paper is too nontransparent, your text and images from one page will be seen through onto another page that your client is attempting to check out. The surface affects the feel of the pages and likewise how your get more info images will look. The lower grade surfaces produce grainier images while high quality surfaces hone the appearance of your images.
Ask your printer to supply you with samples or swatch booklets and a cost list for printing your brochure on the various kinds of paper before you choose. You know what your budget is and paper is just one of the costs you have to consider.
None of the things pointed out above are more important than the type of paper you will select to print your brochure on. In this short article I will go over some of the many paper choices you have to print your catalog on.
There is textured paper, photographic paper, and other more expensive paper to choose from if you are offering a high-end or costly product.
If you are going to have your brochure printed on a hot-set web press, then you can select covered or uncoated paper. You need to find out what type of paper is offered and you will desire to see samples of the paper to get a much better concept of which one you desire to print your brochure on.